the Forrester blog.
As I move into the next stage of my career, I am playing Dr. Henry Frankenstein (as the character was called in the classic 1931 film version of the famous story) and reanimating the lifeless corpse of my original blog. It's... alive!
In the past year since I last posted here, social media has gone from nascent to mainstream, from buzzworthy to newsworthy and from experiment to necessity. And while many companies have launched their Twitter profiles and Facebook fan pages with a self-congratulatory sense of having accomplished the feat of becoming social, this roller coaster is just getting started.
In 2021, the social media of 2011 will look as crude and stiff as the websites of 2001 look to us today. Check out the comparisons below, consider the pace of change the past two years and then envision the disruptions we'll experience in the coming decade. Those experiences will be the focus of Experience: The Blog. I look forward to the many interesting and challenging discussions to be had.