You may have noticed that my blog production has been down a bit recently; that's because Forrester's recruiting process is thorough and time consuming, but also very fun and exciting. I got the chance to write my first Forrester report and then present it in their Cambridge, MA home office. (I hope to share more about this report--exploring the relationship between trust, influence, and scale in Social Media--in the future.)
I found the experience of researching and writing a report to be very similar to the process I've used on this blog, only with Forrester there are some tight (and very helpful) guidelines. Also, while blogging has been a solitary endeavour, the Forrester process is collaborative. I've always been conscious of the challenges and limitations of being a one-person research, writing, editing, and proofing team, so working on the Forrester report with another person's input was different and enjoyable.
I intend to continue to maintain this blog in the future, but the coming couple of weeks will be challenging ones as I finish up with Fullhouse, move 2,189 miles, and begin my new and exciting career at Forrester. Please continue to monitor this blog, where I hope to share observations about my transition to Forrester, explore report ideas, convey Social Media news and insights, and ask for input and guidance from my readers.
If any of you have thoughts on what you expect from a good analyst, topics that I should explore, contacts I ought to make, or even tips on the Bay Area (I'll be settling in San Mateo, 20 miles south of San Francisco), please feel free to email me (augie --at-- mkeray.com) or comment here. While ExperiencetheBlog.com may not get my full attention for a few weeks, I am committed to keeping it an exciting, informative, helpful, and interesting spot for Social Media, Social Marketing, and Social Computing commentary.